Great Ad: Chrome by Google

April 28, 2010

I’m always a sucker for the simple ads, and I absolutely love the Google Chrome ads at the moment. Google really seem to be hitting the mark with their ads at the moment.


Great Ad: ‘Always A Woman’ – John Lewis

April 26, 2010

Every once in a while a great ad really makes you sit up and take notice, and the latest John Lewis ad by Adam & Eve is no exception.

I followed their story recently on the the BBC’s ‘Inside John Lewis’ programme, which followed the creative process employed by Adam & Eve for the John Lewis christmas campaigns. It also featured an insight into setting up their online stores and the intricate planning that underpins the site and user experience.

It’s a great advert and I love how they integrate all their brand messages, right down to their shop window displays which are some of the most attractive on the high street.


The Rules Of Writing A Press Release

April 14, 2010


Writing a press release can be a fantastic way of creating and distributing content to generate authoritative links back to your website. As well as generating interest in your business these inbound links to your website can greatly increase your search engine optimisation, if done correctly.
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Look Who’s Talking – Should Your Ears Be Burning?

April 13, 2010


Imagine if you could listen to whatever your customers, colleagues, friends and family were saying while you weren’t there. It may not be possible in real life, however on the web it is!

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My New Home

April 1, 2010

Until I can get things sorted, this will be my new home!


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